Prom and graduation night present teenagers with significant temptations to participate in underage drinking, illegal drug use, and as a result – impaired driving. AAA PROMise, a program offered by the Auto Club Group Traffic Safety Foundation, aims to reduce those dangers by providing high schools, teens and parents with communication tools to help prevent tragedies on those special occasions.

“One of the best ways to prevent impaired driving by teenagers is to get them and their parents talking about it,” said Amy Stracke, Executive Director of the Auto Club Group Traffic Safety Foundation. “Many teens would rather take dangerous chances with their lives than get in trouble with their parents. If they can speak openly about the dangers of impaired driving and agree on a plan beforehand, it greatly increases their chance of getting home safely.”

The AAA PROMise program encourages teens and their parents to talk about the dangers of underage drinking, illegal drug use and impaired driving. This includes having a plan for a safe way home during prom and graduation season. Should the teen be in danger of driving impaired or riding with someone who may be impaired, parents can pick their teen up and AAA will tow the family car home free of charge.

AAA PROMise provides high schools with a free toolkit worth more than over $200 that includes communication cards, victim impact videos, pledge boards, and other promotional materials to help get this important discussion started.

For more information on AAA PROMise, please visit High Schools can order their free AAA PROMise toolkit by